How to Become an Airbnb Superhost

by | Dec 3, 2020

To become an Airbnb Superhost and make your property stand out, you have to understand the algorithm that drives the platform. This is being updated all the time, so you need to stay on top of the latest trends, and keep your listing up-to-date. The more you pay attention to your listing and refresh the content, the more it’s going to appear in searches.

Here’s how you can become an Airbnb Superhost.

Know what your guests are looking for

Look at the properties that are getting lots of bookings in your area and mimic their style. It might cost a little more upfront, but when you get consistent bookings profitability of the property goes up!

Style your property to match your location

Select a style that reflects your property’s location and surroundings. It’s important that you keep the property in line with the location. If you’re in a beachside location, you want it to be relaxed, using neutral tones with light blues and whites. A beachy vibe that makes people feel like they’re on holidays. If you’re offering an inner-city loft apartment, you can be a bit edgier with your style, and perhaps go with a New York-esque industrial vibe. This is something that guests will appreciate and will expect from your property.

Invest in quality furniture

To become an Airbnb Superhost, you should invest in high-quality furniture that is durable and will stand the test of time. As they say, you get what you pay for. One thing that is a must, is a comfortable bed. Your guests are here to relax and enjoy themselves, and they might even be visiting for work, so it’s important that they get an amazing night’s sleep. Remember you should think about the property as if it was one you were going to stay in. This will totally change the way you furnish and present your property.

Go above and beyond

Providing everything your guests will need will get you on track to becoming an Airbnb Superhost.

Some important inclusions to consider

  • A fully equipped kitchen with pots and pans
  • A coffee machine with coffee pods
  • An umbrella in the closet in case it rains
  • Beach towels if you’re near the beach

Your guests will rave about your property and you’ll get great reviews, as well as repeat business.

Style the property

Engage the services of a professional stylist to help select and source the right furniture for your property. We source and deliver everything from linen, plates, cutlery, lamps, rugs, saucepans and kettles for your property. We’ll then unpack and set everything up for you, styling your property for maximum impact.

Learn more about our Airbnb furniture packages

Make sure your property is clean

I can’t stress this enough, guests expect your property to be spotless. Either have a professional cleaner do the job after each guest, or make sure your cleanliness standards are up to what guests expect. If your property is dirty, or the bathrooms have mould, this will affect the rating you get from guests. And the more bad reviews your property gets, the lower it will be on the search results page for your area.

Market your property like an Airbnb Superhost

Market your property as if it’s a hotel. You only get one first impression, so make sure people don’t scroll past your property in their search. Get some professional photos done of the property, and make sure you include people in your photos. People are more likely to feel a connection to the property if they can see other people enjoying the space, snuggling up on the couch with a coffee and magazine or in the spa with a glass of bubbles. Good photos will spark the feeling of being on holidays in your future customer, and will increase your credibility and the appeal of your property.

The description of your property is also integral in driving people to book a stay. Hire a professional copywriter to get the best results from your ad. If you don’t want to do that, or can’t afford it, search for other properties in your area and see who appears at the top of the list. See what headings and phrases they have used, and what aspects of their property they highlight.

Are you ready to create a carefully styled property that exudes relaxation and comfort? Call us on 0407 480 668